Description

As a Senior Marketing Artist at DECA, you will collaborate with marketing, product, and creative teams to develop compelling visuals for mobile game marketing campaigns, including app store creatives, promotional content, and social media assets. Your expertise will be key in showcasing our games to a global audience and driving user acquisition.

Responsibilities

• Design and produce a wide range of marketing assets, including app store creatives (icons, screenshots, videos), social media content, display ads, and promotional trailers.
• Develop and execute motion graphics and animations that enhance the appeal of our marketing campaigns.
• Collaborate with the marketing team to create assets that align with campaign strategies and performance goals.
• Work closely with game designers and artists to ensure marketing assets accurately represent the game’s art style and gameplay.
• Manage multiple projects simultaneously, delivering high-quality assets on time and within budget.
• Analyze the performance of marketing assets and iterate based on data-driven insights to optimize player acquisition and engagement.

Requirements

• 2+ years of experience as a marketing artist, graphic designer, or similar role in the mobile gaming or digital entertainment industry.
• A strong portfolio showcasing your expertise in creating visually stunning marketing assets, including motion graphics and animations.
• Proficiency in industry-standard design tools such as Adobe Creative Suite (Photoshop, Illustrator, After Effects) and experience with motion graphics and video editing.
• Solid understanding of mobile game marketing trends, including app store optimization (ASO) and social media advertising.
• Strong communication and collaboration skills, with the ability to work effectively in a cross-functional team.
• Generalist mindset with the ability to work across multiple disciplines, including graphic design, motion graphics, and video production.

Nice-to-Have

• Experience with 3D software (Blender, Maya, or equivalent) for creating or enhancing marketing assets.
• Knowledge of UI/UX principles and experience creating assets that enhance user experience.
• A deep understanding of player behavior and preferences.

Note: If you feel strongly that you have what it takes for this role but don’t check 100% of the boxes—that’s okay—we encourage you to apply anyway and highlight what you can bring to the table.